Andrej Berlin
Andrej Berlin is an expert in web3-native design and organizational development.
He is the founder of the decentralised design collective Deep Work.
Session
06-13
14:45
80min
Designing Protocols for a New Social Fabric
Andrej Berlin, Beth McCarthy
How might we design protocols that shape behaviors and address real-world challenges? In this workshop, we will individually map behavioral patterns, prioritize key challenges, and merge our ideas to develop protocol concepts that encourage positive interactions. Borrowing from design principles used by companies like Google and Apple, this session will provide hands-on experience in structuring sociotechnical rules - without much discussion. No technical background is required—just curiosity and a willingness to be creative.
Philosophy
Workshop - Cinema 9